Sunday, April 29, 2012

Well, it's been a while since we've posted here - but we've been hard at work on our short film Family Business. Here is the opening title sequence, just released! Check it out and let us know what you think.

http://vimeo.com/radfx/fambiztitles

Monday, January 2, 2012

"Film"

For those of you who follow the world of the cinema, you probably know that movies have traditionally been recorded on film, and in more recent years, video, using digital means.

Generally speaking, film is shot at 24 frames per second and video is captured at 30 frames per second. You have probably also noticed there is a difference in how the two mediums look - film "looks like a movie", and video looks like a TV show (again this is generally speaking - there are many differences that create the film look vs the tv look).

So the thing I don't understand, is that there seems to be a growing trend on newer TVs and Blu-Ray players to take movies and try to make them look like TV. They have various "enhancement" options to reduce motion blur. For any of you who have worked with video as independent film/movie-makers, you've probably wanted to make that video look as though it was shot on film.

So here's my question: why are the electronics manufacturers trying to undo what we spend so much time trying to do in order to create the traditional film look?

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